MICE CENTRAL & EASTERN EUROPE

In Barcelona at the end of November, one of the most important MICE expositions took place. As a Media Partner of the EIBTM business travel show, our magazines were prominently displayed in the Media Partner Lounge. It is a special space where Hosted buyers, invited by the organisers of the exposition, come to choose magazines and other publications that they would like to receive regularly. There was a lot of interest in our magazines on the part of the Hosted buyers: about 300 copies, all the magazines that we brought to Spain, were distributed and we registered a lot of new subscribers. On the Wednesday of the exposition, during the cocktail event that the ICCA organised, its important members judged our magazines as being very interesting and top quality. We enjoyed all of the positive reactions and responses, and we left the exposition inspired and motivated going into our next publication “Wow! Hungary”.