MICE CENTRAL & EASTERN EUROPE

Details

Description

IBTM World is the leading global event for the business events and experiences industry. Designed by event planners, for event planners, IBTM World brings together over 12,000 exhibitors, buyers and attendees to do business, learn from inspirational speakers, and network with peers.

The theme for IBTM World 2024 is People. Power. Potential. Whether you’re a corporate planner, an experience engineer, a tech supplier, or an association, everybody in events has one thing in common:  The belief that what people need to succeed is other people.

Against a landscape in which rapid technological innovation is offering limitless potential for enhancing every aspect of the event experience, IBTM World empowers attendees with the most sophisticated digital tools that allow exhibitors and visitors to measure performance, collect leads, and make data-informed decisions to get the most out of their time at the event.

New features at IBTM World 2024 include:

• Exceptional Experiences, a showcase of groundbreaking strategies to help in-house event professionals and marketeers create experiences that fuel business growth.
• The Forum for Advocacy, the issue of advocacy within our industry has become a highly important topic in recent months, and this invitation-only gathering will bring together senior leaders, politicians, policymakers, industry associations and academics to amplify the existing conversation around advocacy issues.
• Hotel Pavilion, new for this year, the Hotel Pavilion is a dedicated space for independent and small group hotel businesses to showcase their offer in an environment that has a luxury hotel feel and amenities.
• A showstopping welcome party will take place on the first evening of the event, open to all attendees, to mark the 20^th anniversary of IBTM World being hosted in Barcelona. Anniversary celebrations will also include regional artisanal pop-up stores, delicious tapas food-trucks and more on the show floor.

Opening the Main Stage on day one of the show is Baroness Tanni Grey-Thompson, Britain’s greatest Paralympic athlete, six-time London Wheelchair Marathon winner and crossbench peer in the House of Lords. Tanni will share her incredible journey, revealing how perseverance and a shared vision can unleash greatness in every individual.

Opening the Main Stage on day two is the keynote Simone Heng, human connection specialist and award-winning author. Simone will explain the techniques for forging meaningful relationships across modalities (virtual or terrestrial).

IBTM World’s 2023 edition was its most successful to date, with over 2,250 exhibitors from over 150 countries and more than 4,000 buyers in attendance and over 132,000 business connections made.

IBTM World v roce 2023 byl nejúspěšnějším veletržním ročníkem za celou svoji historii. Sešlo se dohromady na jednom místě 2,250 vystavovatelů z více, než 150 zemí a více, než 4,000 nákupčích – celkem bylo uskutečněno více, než 132,000 obchodních jednání.

Our video from IBTM in 2017