MICE CENTRAL & EASTERN EUROPE

Created in 2004 the Moscow MICE Forum soon established itself as the leading MICE event in Russia providing a targeted opportunity for International suppliers to meet with Russian professionals.

“When we started, the Russian MICE sector was in it’s infancy with minimal regulation or organisation. 10 years later we have seen this market mature into a sector valued in excess of Euro 600 million annually and growing at 15%. The Russian MICE companies have become highly professional and despite aggressive competition the Russian MICE market is now an important one for many destinations worldwide” Kim Waddoup, the organiser says.

Russia now boasts a great number of highly specialised MICE companies and all were in attendance at the recent Russian MICE & Business Travel Awards in the President Hotel in Moscow when the industry gathered to honour the award winners. It was very apparent that Russian MICE is much more organised that in previous years and that a fast increasing number of business in Russia now fully appreciated the advantages of MICE travel abroad.

The date for the 10th Moscow MICE Forum is 17 march, 2014. The event is unique in Russia in providing a highly organised one-day exhibition featuring fully equipped booths for participants. In March more than 100 International specialists had the opportunity to meet with the 1,350 specially invited Russian MICE specialists covering all aspects of the Russian MICE market.

“With our 10th anniversary event just around the corner we look forward to greeting so many of our regular participants and new companies. We will again work hard to ensure a well organised and concentrated day of MICE business in Moscow,” Kim Waddoup says.

Full details of the Moscow MICE Forum can be found on the event website at:

www.MiceForum.ru