4 Meetings PR Trends in 2015/2016 - MICE CENTRAL & EASTERN EUROPE

4 Meetings PR Trends in 2015/2016

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4 Meetings PR Trends in 2015/2016

June 17

12:42 2013

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By Mathijs Vleeming, ICCA

1. DESTINATIONS position themselves as knowledge hubs.

2. Campaigns are aimed at people.

3. Campaigns are based on storytelling.

4. Successful implementation of ONLINE channels.

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